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Hand-poured · Mumbai · Est. 2014

Leave a littlemysterybehind.

Attars and eau de parfums built on smoked oud, Kashmiri rose and slow-burning amber. Blended by hand in small batches — made to be remembered, not just noticed.

4.8 · 12,400+ reviews

Free shipping over ₹999

Top · Saffron
Heart · Rose
Base · Smoked oud
Small-batch attars8–12 hour wearAlcohol-free optionsCruelty-free, alwaysHand-poured in MumbaiComplimentary gift wrap7-day returns

Most loved

The ones they steal from you.

Four scents account for most of our reorders. Start here, stay for the rest. Every bottle is blended and rested in small batches.

View all scents
Best seller

EDP · 50 ml

4.9

Oud Noir

Smoked oud · Amber

₹899₹1,49940% off
Trending

EDP · 50 ml

4.8

Gulab Evening

Kashmiri rose · Musk

₹799₹1,29938% off
New

Attar · 5.5 ml

4.8

White Oudh

White oud · Sandalwood

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House icon

EDP · 100 ml

4.9

Ambre Royale

Amber · Vanilla · Tonka

₹999₹1,69941% off

Restocked slowly. Never rushed.

Free shipping over ₹999 · 7-day returns

The trio ritual

Your trio.Your rules.

Choose any three scents from the shelf — attars, sprays, or a little of both. We wrap them together with a hand-written note. One flat price, 40% less than buying them apart.

₹899

₹1,497Save 40%
  • Any three full-size scents
  • Free wrap + hand-written note
  • Ships within 48 hours
Build your trio

Trio price applied automatically at checkout.

Trio ticket

Curate yours

Find your signature

A scent for each version of you.

Tell us the mood, not the molecule. We will point you to the bottle that fits the hour — the meeting, the midnight, the everything in between.

Not sure? Start with a trio

The discovery · N° 01

For after dark

Oud Noir

For evenings that start late and end later. Saffron catches the light; smoked oud stays on your collar until morning.

Top note
Saffron, pink pepper
Heart note
Damask rose, leather
Base note
Smoked oud, amber

₹899

50 ml · Eau de parfum

The house of

L

Mumbai · Est. 2014

“A perfume should feel like a memory you haven't made yet.”
Naina · Founder & nose

Our story

It began with one small attar box.

Our founder, Naina, grew up watching her grandmother decant rose oil into tiny glass vials — measuring by instinct, never by recipe. That box of vials travelled from Old Delhi to Mumbai, and in 2014 it became this house.

We still work the same way: small batches, real flowers, a little patience. No shortcuts, no fillers, and never a scent that smells like everyone else's. Just twelve years of learning how to make a memory travel on skin.

12

years of blending

40+

scents in the house

120k

homes scented

L

Naina

Founder & nose

Explore the house

Our promises

  • Hand-poured

    Small batches, never rushed

  • 8–12 hours

    Skin-close, long-wearing

  • Cruelty-free

    Never tested on animals

  • Free shipping

    On orders over ₹999

  • 7-day returns

    Even if it's opened

  • Secure checkout

    UPI, cards & COD

Word of mouth

They came for one. Stayed for the shelf.

4.8

from 12,400+ verified reviews

“Gulab Evening smells like the last hour of a wedding — roses, warmth, and a little bit of trouble.”

Ayesha K.

Hyderabad · Gulab Evening

“I have worn Oud Noir almost every day for six months. Strangers still stop me to ask what it is.”

Rohan M.

Mumbai · Oud Noir

“The trio box is my default gift now. Not one person has opened it without texting me a photo.”

Sana R.

Bengaluru · The trio ritual

Questions, answered

The small print, softened.

Still wondering about something? Write to us at hello@lailaroma.in — a human replies within a day.

Mon–Fri · 10am–6pm IST

Our attars are 100% oil-based and alcohol-free. Our eau de parfums use a small amount of perfumer's alcohol for lift and projection. Every product page lists the exact base, so you always know what you're wearing.

The scent letter

First dibs,
scent notes,
no noise.

One thoughtful letter a month. New releases, quiet restocks, and the occasional love letter to a note. Ten percent off your first order when you join.

No spam, ever. Unsubscribe in one click. We treat inboxes like skin: gently.

  • 10% off your first order
  • Early access to drops
  • A monthly note, nothing more